Top 5 iOS Books Apps in Oceania: Q4 2021 Performance

In Q4 2021, the top five iOS books apps in Oceania showcased diverse trends in downloads, revenue, and active users. Here's a detailed performance analysis of Audible: Audio Entertainment, Wattpad - Read & Write Stories, Amazon Kindle, Libby, the Library App, and BorrowBox Library.

Audible: Audio Entertainment experienced fluctuations in its weekly revenue, peaking at approximately $112K in the final week of December. Weekly downloads reached a high of 13K in mid-October, with a notable increase to 12.7K in the last week of December. Active users saw a slight decline from 147K at the start of the quarter to 135K by the end.

Wattpad - Read & Write Stories showed a consistent increase in weekly revenue, peaking at $18K in late November. Weekly downloads fluctuated, with a notable rise to 7.4K in the final week of December. Active users remained relatively stable, averaging around 290K throughout the quarter.

Amazon Kindle displayed steady download numbers, reaching a peak of 8.6K in the last week of December. Active users saw a gradual increase, starting at 57K and rising to 63K by the end of the quarter.

Libby, the Library App maintained a steady download rate, with a peak of 3.7K in the last week of December. Active users showed a slight increase, starting at 22K and reaching 24K by the end of the quarter.

BorrowBox Library saw consistent download numbers, peaking at 2.9K in the final week of December. Active users remained stable, averaging around 17K, with a slight increase to 18K by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.