AI Insights · Timothy · December 2021
Top 5 Entertainment Apps on Android in the Middle East, Q4 2021
Discover the performance of the top 5 entertainment apps on Android in the Middle East for Q4 2021, including insights on downloads, revenue, and active users.
In the fourth quarter of 2021, the Middle East saw significant activity in the entertainment app category on the Android platform. Here’s a closer look at the performance of the top 5 apps, based on data from Sensor Tower.
YouTube Kids maintained a steady download rate throughout the quarter, with weekly downloads hovering around 50K. The highest downloads were in the week of September 27, peaking at 57.2K. Active users also showed a consistent upward trend, starting at 461.9K in late September and reaching 550.6K by the end of December.
Google Play Games saw a fluctuation in weekly downloads, with numbers ranging from 43.4K to 65.4K. The app experienced a notable increase in the last week of December, reaching 55.5K downloads. Active user metrics remained relatively high, starting at 1.49M in late September and ending the quarter at 1.47M.
Hair Clipper Prank, Fart Sound showed a varied download pattern, with a peak of 60.5K in mid-October and a low of 21.1K in the week of December 20. Active users saw a decline from 85.6K in late September to 67.1K by the end of December. The app generated minimal revenue, with a slight uptick to $20 in the last week of December.
Viu: Dramas, TV Shows & Movies demonstrated significant growth in both downloads and active users. Weekly downloads increased from 24.1K at the start of the quarter to 73.3K by the end of December. Active users also rose steadily, starting at 247.9K and reaching 328.3K. Revenue followed a similar trend, peaking at $1.3K in the last week of December.
ﺷﺎﻫﺪ - Shahid achieved consistent weekly downloads, with a notable peak of 55.2K in mid-October. Active users showed a steady increase, starting at 208.4K and reaching 236.9K by the end of the quarter. Weekly revenue varied, peaking at $39.6K in mid-October and ending the quarter at $27.3K.
For more detailed insights and data, visit Sensor Tower.