Top 5 Entertainment Apps on Android in Ghana: Q4 2021

During the fourth quarter of 2021, the top 5 entertainment apps on Android in Ghana showcased varying trends in downloads and active users. Below, we delve into the performance of each app based on data from Sensor Tower.

Showmax 1.0 saw fluctuating weekly downloads throughout the quarter, starting strong with 54K downloads in late September but experiencing a dip to around 17K by mid-October. The app regained momentum towards the end of the quarter, peaking at nearly 25K downloads in the last week of December. Active users for Showmax also varied, starting at 401K and dropping to around 314K in late November before slightly increasing to 359K by the end of December.

StarTimes ON-Live TV, Football had a consistent download pattern, beginning with 52K downloads in late September, which gradually decreased to about 12K by early December, before a slight uptick to approximately 17K in the last week of the year. Active users followed a similar trend, starting at 105K and declining to around 50K by mid-December, then rising slightly to 55K by the end of the quarter.

Vskit: Short Video, Link More experienced steady weekly downloads, with an initial 16K in late September and a notable drop to 4K by late November. The app recovered towards the end of the quarter, reaching about 21K downloads in the final week of December. Active users for Vskit mirrored this trend, starting at 21K, dipping to 10K in late November, and rebounding to around 22K by the end of December.

Netflix maintained a relatively stable download rate, with weekly downloads ranging from 12K to 17K throughout the quarter. The app's active users also showed consistent growth, starting at 289K and gradually increasing to 388K by the end of December.

Google Play Games exhibited a steady increase in weekly downloads, beginning with 14K in late September and peaking at 15K by the end of December. Active users for the app remained relatively stable, starting at 275K and experiencing slight fluctuations, ending the quarter at 287K.

For more detailed insights and data, visit Sensor Tower.