Top 5 Entertainment Apps Performance in Madagascar Q3 2021

The third quarter of 2021 saw varied performance trends for the top five entertainment apps in Madagascar. Based on data from Sensor Tower, we have a detailed look at the weekly downloads, revenue, and active users for Netflix, Google Play Games, Airtel TV, Cool CallScreen-Birthday Theme, and CANAL+, Live and catch-up TV.

Netflix experienced significant fluctuations in weekly revenue, peaking at around $320 in mid-September. Weekly downloads showed a general downward trend from 966K in mid-August to 695K by the end of September. Weekly active users hovered around 17K to 18K throughout the quarter, with a slight dip in mid-September.

Google Play Games had no reported revenue during this period. Weekly downloads ranged from 723K in mid-July to 644K by the end of September. The app maintained a steady number of weekly active users, fluctuating between 13.7K and 15.4K.

Airtel TV saw an impressive spike in weekly downloads, reaching 1.2K in late August. Active users also showed a positive trend, increasing from 746K in mid-August to 1.47K by the end of September.

Cool CallScreen-Birthday Theme displayed consistent growth in weekly downloads, peaking at 774K in early August. Active users followed a similar pattern, reaching 705K in early August before stabilizing around 500K to 600K towards the end of the quarter.

CANAL+, Live and catch-up TV had minimal revenue, consistently around $2 to $3 weekly. Downloads showed slight fluctuations, with a peak of 686K at the beginning of July and a low of 422K in mid-July. Active users remained relatively stable, averaging around 2.3K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.