AI Insights · Timothy · October 2021
Top 5 Entertainment Apps in the UK Q3 2021: Performance Insights
Discover the performance trends of the top 5 entertainment apps in the UK for Q3 2021, including downloads, revenue, and active users.
In Q3 2021, the top 5 entertainment apps on a unified platform in the United Kingdom exhibited notable trends in weekly downloads, revenue, and active users. Data from Sensor Tower provides a comprehensive look at the performance of TikTok, Disney+, Netflix, ITVX, and Amazon Prime Video.
TikTok
Throughout Q3 2021, TikTok experienced a consistent increase in weekly revenue, peaking at approximately $450K in the week of September 20. Weekly downloads fluctuated, peaking at around 185K in mid-August. Active users remained relatively stable, averaging around 18M throughout the quarter.
Disney+
Disney+ saw significant weekly revenue, with a high of about $1.2M in late August. Downloads were highest in late July, reaching around 120K, and active users fluctuated around 3M, with a peak of 3.4M in early July.
Netflix
During the quarter, Netflix saw steady weekly revenue, peaking at approximately $340K at the end of June. Downloads showed a significant increase in late July, reaching around 112K. Active users saw a steady rise, peaking at around 7.8M in late September.
ITVX
ITVX had a notable fluctuation in weekly downloads, starting high at around 280K in late June but dropping to about 27K by the end of September. Weekly revenue saw a peak of roughly $185K in early August. Active users also declined, with a peak of 1.2M in late June to around 184K by the end of the quarter.
Amazon Prime Video
Amazon Prime Video maintained a consistent weekly revenue, peaking at approximately $225K in late September. Downloads varied, with a peak of around 104K in early September. Active users also showed an upward trend, peaking at about 2.2M in early September.
For more detailed insights and trends, visit Sensor Tower.