Top 5 Entertainment Apps in Australia Q3 2021: Performance Insights

In the third quarter of 2021, the top 5 entertainment apps in Australia displayed varying performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed analysis based on data from Sensor Tower.

Disney+ saw a notable fluctuation in its weekly revenue, peaking at approximately $820K in early July and maintaining a steady revenue flow around $600K to $700K for the rest of the quarter. Weekly downloads showed a declining trend, starting from around 61K at the end of June and decreasing to 45K by the end of September. Active users for Disney+ remained relatively stable, hovering around 1.7M to 2.2M throughout the quarter.

Binge, an Australian-based app, experienced consistent weekly revenue, with minor peaks reaching around $176K in mid-July. Weekly downloads fluctuated slightly, with figures ranging between 15K and 20K. Active users remained stable around 145K to 152K throughout the quarter, indicating a loyal user base.

TikTok showed significant growth in weekly revenue, starting at $113K at the end of June and rising to approximately $281K by the end of September. Weekly downloads varied, peaking at about 77K in late September. The app maintained a strong active user base, consistently around 6M throughout the quarter.

Netflix maintained steady weekly revenue, averaging around $130K to $145K. Weekly downloads saw a slight increase towards the end of the quarter, rising from 44K in late June to 54K in late September. Active users remained robust, fluctuating between 3.8M and 4.2M.

Amazon Prime Video reported stable weekly revenue, with figures around $116K to $143K. Weekly downloads showed a minor upward trend, reaching a peak of 40K at the end of August. Active users exhibited a slight increase, moving from approximately 330K in late June to around 365K by the end of September.

These insights from Sensor Tower highlight the dynamic performance of entertainment apps in Australia during Q3 2021. For more detailed analytics and insights, visit Sensor Tower.