Top 5 Books Apps in Europe Q3 2021 Performance

In the third quarter of 2021, the top 5 books apps in Europe showed varied performance trends. Here’s a closer look at how each app fared in terms of weekly downloads, revenue, and active users.

Litres: Books and audiobooks experienced a steady increase in weekly downloads, starting from 86K in late June and reaching approximately 109K by the end of September. Weekly revenue saw fluctuations, peaking at around $250K in early August, while weekly active users hovered around 895K, peaking at over 922K in early August.

Storytel - Audiobooks Library had consistent weekly downloads, starting at 131K in late June and slightly decreasing to 119K by the end of September. Revenue remained stable, averaging around $275K weekly, with a slight peak at $284K in late August. Active users saw a gradual increase, peaking at approximately 1.43M in mid-September.

Audible: Audio Entertainment showed a strong upward trend in weekly downloads, from 121K in late June to 188K by the end of September. Revenue also increased significantly, starting from $70K in late June and reaching $161K by the end of the quarter. Active users remained robust, averaging around 2.7M throughout the quarter.

MyBook: books and audiobooks saw relatively stable weekly downloads, averaging around 42K. Revenue showed minor fluctuations, peaking at $123K in mid-September. Active users remained fairly constant, averaging around 295K throughout the quarter.

Finally, Dreame - Read Best Romance experienced a varied download trend, with peaks and troughs, ending the quarter around 14K. Revenue fluctuated, peaking at $159K in mid-July. Active users remained steady, averaging around 126K throughout the quarter.

These insights are derived from Sensor Tower data. For more detailed analytics and insights, visit Sensor Tower.