Top 5 Entertainment Apps on iOS in Kenya: Q3 2021

The third quarter of 2021 saw notable trends in the performance of the top entertainment apps on the iOS platform in Kenya. Below, we break down the weekly downloads, revenue, and active users for the top 5 apps: TikTok, Netflix, GB WhatSeen, DStv Stream, and Showmax.

TikTok The app experienced a steady increase in weekly revenue, peaking at approximately $3.3K in the first week of August. Weekly downloads showed an upward trend mid-quarter, reaching around 3.1K in the week of September 13, while weekly active users rose from 106K to nearly 132K throughout the quarter.

Netflix Netflix's weekly revenue varied, with peaks and troughs, hitting a high of about $1.7K in the last week of June. Downloads saw a significant rise towards the end of the quarter, peaking at around 1.4K in the final week of September. Active users increased from 36.5K to over 41K within the quarter.

GB WhatSeen Weekly downloads for GB WhatSeen remained relatively consistent, averaging around 500 downloads per week. Active users showed a gradual increase, starting from 4.2K at the beginning of the quarter and reaching over 6K by the end of September.

DStv Stream The app saw a rise in weekly downloads, peaking at 524 in the final week of September. Active users fluctuated but showed an overall increase from 7.6K to 8.2K over the quarter.

Showmax Showmax's downloads saw a notable rise mid-quarter, peaking at 374 in the week of August 23. Active users fluctuated slightly but maintained an average of around 2K throughout the quarter.

These insights come from Sensor Tower, where more detailed analytics and trends can be found. The Q3 2021 performance of these top entertainment apps highlights the dynamic nature of the app market in Kenya, with varying trends in downloads, active users, and revenue.