AI Insights · Timothy · October 2021
Top 5 iOS Entertainment Apps in the UK: Q3 2021 Performance
Explore the performance of the top 5 entertainment apps on iOS in the UK for Q3 2021, with insights on downloads, revenue, and active users.
In the third quarter of 2021, the top 5 entertainment apps on iOS in the United Kingdom showcased varied performance in terms of weekly downloads, revenue, and active users. Data from Sensor Tower provides a comprehensive look at these trends.
Disney+ saw a fluctuating yet notable performance in Q3 2021. Weekly revenue started at around $787K at the end of June, dipping to approximately $540K by mid-July, and peaking at about $925K in late August. Downloads fluctuated between 48K and 80K, while active users ranged from 1.4M to 1.8M throughout the quarter.
Netflix maintained a steady revenue stream, starting the quarter with around $339K and ending with approximately $307K. Downloads ranged from 62K to 93K, with a notable peak of 92K in the last week of September. Active users varied from 4M to 4.4M, showing consistent engagement.
TikTok experienced a consistent increase in revenue, starting at around $193K and reaching approximately $316K by mid-September. Downloads remained strong, averaging around 100K to 125K weekly. Active users hovered around the 10M mark, indicating sustained popularity.
Amazon Prime Video exhibited stable revenue figures, beginning at approximately $220K and closing the quarter with around $225K. Downloads ranged from 42K to 66K, with a peak at the beginning of September. Active users showed a gradual increase from around 746K to 881K.
ITVX had a varied performance, with revenue starting at approximately $154K, peaking at around $184K in early August, and ending at about $149K. Downloads saw a significant decrease from around 206K at the end of June to approximately 17K by the end of September. Active users followed a similar trend, decreasing from around 750K to approximately 110K.
For more detailed insights and data, visit Sensor Tower.