AI Insights · Timothy · September 2021
Top 5 Entertainment Apps on Android in the UK - Q3 2021
In Q3 2021, the top entertainment apps on Android in the UK showed varied performance trends. Disney+ led in revenue, while ITVX had the highest downloads.
During the third quarter of 2021, the top five entertainment apps on the Android platform in the United Kingdom exhibited diverse performance trends. The data, sourced from Sensor Tower, highlights the weekly downloads, revenue, and active users for Disney+, Amazon Prime Video, ITVX, BBC iPlayer, and Channel 4.
Disney+ experienced a fluctuating revenue trend, peaking at approximately $293K in the final week of August. Weekly downloads saw a notable increase in mid-August, reaching around 40K, while active users fluctuated between 1.4M and 1.6M throughout the quarter.
Amazon Prime Video had a relatively stable performance in terms of downloads, with numbers varying from approximately 19K to 38K per week. Active users showed a gradual increase, peaking at nearly 970K in early September. Revenue was minimal, with values peaking at just $36 in early July.
ITVX saw the highest weekly downloads among the apps, peaking at around 95K in early July. However, active users showed a declining trend, dropping from around 500K in late June to approximately 73K by the end of September.
BBC iPlayer had a varied download performance, with weekly numbers fluctuating between 7K and 70K. Active users were consistent, ranging from approximately 290K to 480K throughout the quarter.
Channel 4 experienced steady weekly downloads, peaking at around 29K in early September. Active users demonstrated a positive trend, increasing from approximately 170K in early July to around 233K by early September.
For more detailed insights and analytics, visit Sensor Tower.