AI Insights · Timothy · July 2021
Top 5 Entertainment Apps in UAE for Q2 2021
Discover the performance trends of the top 5 entertainment apps in the UAE during Q2 2021 with insights from Sensor Tower.
The second quarter of 2021 saw notable performances from the top 5 entertainment apps in the United Arab Emirates on a unified platform, with data sourced from Sensor Tower. Let's delve into the weekly downloads, revenue, and active user trends for TikTok, YouTube Kids, Netflix, Shahid - ﺷﺎﻫﺪ, and Amazon Prime Video.
TikTok witnessed a consistent rise in weekly revenue, peaking at approximately $576K in the last week of June. Weekly downloads showed a spike in early May with 71.5K and remained relatively stable around the mid-50K range thereafter. Active users saw a peak of 4.6M in mid-June, maintaining a strong presence throughout the quarter.
YouTube Kids had fluctuating download numbers, starting with a peak of 29.7K in the first week of April, then stabilizing around the 14-15K mark towards the end of the quarter. Active users increased steadily, starting from 827 at the end of March and reaching nearly 49.4K by the end of June.
Netflix experienced steady weekly revenue, with a peak of $52K at the end of March and moderate fluctuations throughout the quarter. Weekly downloads hovered around the 10-14K range, with a slight increase towards the end of June. Active users displayed a consistent upward trend, starting at 541K in late March and reaching approximately 570K by the end of June.
Shahid - ﺷﺎﻫﺪ showed significant revenue spikes, particularly in mid-April with $136K. Weekly downloads were highest at 39.7K in early April but saw a decline, stabilizing around 5-7K. Active users peaked at approximately 77.6K in mid-April but saw a decline, ending the quarter with around 50.9K.
Amazon Prime Video had consistent revenue growth, peaking at $14.4K in the last week of June. Downloads fluctuated, reaching a high of 10.3K in late June. Active users remained relatively stable, with minor fluctuations around the 110-120K range throughout the quarter.
For more detailed insights and analytics, visit Sensor Tower.