Top 5 Books Apps in South Africa in Q2 2021

In Q2 2021, the top 5 books apps in South Africa exhibited diverse performance trends in downloads, revenue, and active users. Below, we delve into the specifics for each app based on Sensor Tower data.

Audible: Audio Entertainment maintained a consistent weekly revenue with a peak of approximately $12.7K in the last week of June. Weekly downloads varied slightly, starting around 1.4K and ending the quarter with a high of 1.6K. Active users remained relatively stable, fluctuating between 31.1K and 31.9K throughout the quarter.

For Dreame - Read Best Romance, weekly revenue saw a peak of about $13K in late April. Downloads fluctuated significantly, with a notable spike to nearly 7K in the last week of June. Active user numbers also saw an upward trend, reaching 35.4K by the end of the quarter.

GoodNovel - Stories & Novels experienced a decline in weekly revenue, starting at $10.2K and dropping to around $5.7K by the end of June. Downloads also decreased sharply from 5.7K at the beginning of the quarter to just over 200 by the end of June. Active users showed a similar downward trend, starting at 11.5K and ending at 6.6K.

Everand: Ebooks and audiobooks showed moderate weekly revenue, peaking at about $2.9K in late June. Weekly downloads remained steady, averaging around 700 to 750. Active users saw a slow but steady increase, reaching approximately 5.6K by the end of the quarter.

Radish Fiction had varied revenue, peaking at about $6.5K in late April. Downloads fluctuated, with a notable increase to around 4.4K in late April and then stabilizing. Active users also varied, reaching a high of 7.5K in late April and maintaining around 6.1K by the end of June.

These insights highlight the dynamic nature of the books app market in South Africa during Q2 2021. For more detailed analytics, visit Sensor Tower.