Top 5 Books Apps Performance in the UK for Q2 2021

The second quarter of 2021 saw significant activity in the books category on a unified platform in the United Kingdom. Here’s a closer look at the performance of the top 5 books apps, based on data from Sensor Tower.

Dreame - Read Best Romance experienced a dynamic quarter. Weekly revenue peaked at around $101K in mid-April, followed by a gradual decline to approximately $66K in mid-June. Weekly downloads showed a notable increase in late May, reaching over 8K. Active users fluctuated, peaking at 34.4K at the end of May before settling around 32.2K by the end of June.

Wattpad - Read & Write Stories maintained strong performance throughout Q2. Weekly revenue steadily increased, peaking at nearly $24.6K in the last week of June. Downloads remained consistent, hovering around 20K per week. Active users saw a significant rise, reaching over 1.1M by the end of May and maintaining this level through June.

GoodNovel - Stories & Novels had a mixed quarter. Weekly revenue peaked at about $46K at the beginning and end of the quarter, with a dip to around $26K in early June. Downloads showed a spike in early May, reaching close to 4.7K. Active users saw a significant increase, peaking at 10.8K by the end of June.

Audible: Audio Entertainment demonstrated consistent growth. Weekly revenue surged from approximately $2.8K at the start of the quarter to over $43K by the end of June. Downloads remained steady, averaging around 26K per week. Active users peaked at around 703K in early April, with slight fluctuations throughout the quarter.

Radish Fiction showed stable performance with slight variations. Weekly revenue peaked at about $31.8K in early May before settling around $25.5K at the end of June. Downloads fluctuated, peaking at over 5.3K at the start of April. Active users remained relatively stable, averaging around 19K throughout the quarter.

For more detailed insights and trends, visit Sensor Tower.