AI Insights · Timothy · July 2021
Top 5 Books Apps on iOS in the US: Q2 2021 Performance
The top 5 books apps on iOS in the US during Q2 2021 showed notable trends in downloads, revenue, and active users, with Audible leading in revenue and Wattpad in active users.
In the second quarter of 2021, the top 5 books apps on iOS in the United States exhibited significant trends in weekly downloads, revenue, and active users. Data from Sensor Tower provides detailed insights into the performance of these apps.
Audible: Audio Entertainment experienced a steady increase in weekly revenue, peaking at approximately $1.7M in the final week of June. Weekly downloads showed a slight decline from 104K in late March to around 97K by the end of June. Meanwhile, weekly active users fluctuated, ending the quarter at about 1.5M.
Wattpad - Read & Write Stories saw a consistent rise in weekly revenue, reaching approximately $136K in the last week of June. Downloads peaked at around 102K in early May but then stabilized at about 97K by the end of the quarter. Weekly active users remained robust, peaking at over 5M in late May.
Amazon Kindle maintained a steady download rate, with numbers ranging from 73K to 90K per week. Active users showed an upward trend, reaching about 1.6M in late June.
Libby, the Library App had stable download numbers, peaking at around 35K in late May. Active users increased gradually, ending the quarter at approximately 728K.
Goodreads: Book Reviews saw a notable increase in weekly downloads, reaching around 20K by the end of June. Active users showed a slight increase, ending the quarter at around 294K.
For more detailed insights and data on app performance, visit Sensor Tower.