AI Insights · Timothy · July 2021
Top 5 iOS Books Apps in the US: Q2 2021 Performance
In Q2 2021, the top 5 iOS Books apps in the US showed varying trends in downloads, revenue, and active users. Discover the performance highlights from Sensor Tower's data.
In Q2 2021, the top 5 iOS Books apps in the US demonstrated diverse performance in terms of downloads, revenue, and active users, based on data from Sensor Tower.
Audible: Audio Entertainment saw a steady increase in weekly revenue, peaking at approximately $1.7M in late June. Weekly downloads fluctuated slightly, with a high of around 107K in early April and a low of about 89K in mid-June. Active users remained relatively stable, ranging from 1.5M to 1.6M throughout the quarter.
Dreame - Read Best Romance experienced notable variations. Weekly revenue reached its peak at $447K in late May, with a dip to $269K in mid-June. Downloads varied significantly, with a high of 16K in late June and a low of around 4K in late March. Active users increased from approximately 90K at the start of the quarter to over 116K by the end.
WebNovel - Read Novels & Manga showed a decline in both revenue and active users. Weekly revenue dropped from $272K in late March to $186K by late June. Downloads also saw a downward trend, falling from 6.4K to about 2.7K. Active users decreased from 114K to around 97K over the same period.
GoodNovel - Stories & Novels had fluctuating revenue, peaking at $274K in early May and dropping to $127K in mid-June. Downloads saw a sharp decline from 10.8K in late April to just 1.2K in mid-June, before slightly recovering to 3.8K by the end of June. Active users ranged from 42K to 62K throughout the quarter.
Tappytoon Comics & Novels experienced a peak in revenue at $251K in late April, declining to $157K by the end of June. Downloads fluctuated, with a high of 16.5K in late April and a low of 6.6K in late June. Active users remained relatively stable, ranging from 97K to 116K.
For more detailed insights and trends, visit Sensor Tower.