Top 5 Books Apps on iOS in New Zealand - Q2 2021

In the second quarter of 2021, the top 5 books apps on iOS in New Zealand demonstrated varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at the data from Sensor Tower.

Dreame - Read Best Romance saw fluctuations in its weekly revenue, peaking at around $7.7K in early April and then experiencing a decline to approximately $3.7K by mid-June. Weekly downloads were relatively stable, with a slight increase to 250 in early April and a low of 107 in mid-June. The app’s weekly active users hovered around 1.8K at the beginning of the quarter and ended at a similar level, despite minor fluctuations.

GoodNovel - Stories & Novels showed a declining trend in weekly revenue, starting at around $5.6K in early April and dropping to approximately $2.8K by mid-June, before rebounding to $4.7K at the end of June. Weekly downloads also saw a decrease, with a notable drop to 30 in mid-June, followed by a recovery to 127 by the end of the quarter. Weekly active users decreased from 897 to 657 over the quarter, with some fluctuations in between.

Audible: Audio Entertainment experienced a significant increase in weekly revenue, starting at $1.1K at the end of March and climbing steadily to nearly $4K by the end of June. Weekly downloads remained relatively stable, averaging around 900 to 1.1K throughout the quarter. The app maintained a consistent level of weekly active users, starting at 14.3K and ending the quarter at around 13.5K, with minor fluctuations.

Radish Fiction saw a stable trend in its weekly revenue, which hovered around $1.5K to $2.7K throughout the quarter. Weekly downloads were more variable, peaking at 284 at the end of March and dropping to 75 by the end of June. The app's weekly active users showed a slight decline from 993 at the end of March to 696 by the end of June.

Wattpad - Read & Write Stories showed an upward trend in weekly revenue, starting at approximately $1.3K at the end of March and reaching about $2.4K by the end of June. Weekly downloads remained strong, peaking at 990 in early May and maintaining an average of around 800 throughout the quarter. The app consistently had high weekly active users, starting at 20.1K and ending the quarter at around 20.9K.

For more detailed insights and data on the performance of these apps, visit Sensor Tower.