AI Insights · Timothy · July 2023
Q2 2023 Film & Television App Performance on iOS in Europe
An analysis of Q2 2023 reveals the performance trends of top Film & Television iOS apps in Europe. Sensor Tower provides detailed insights into downloads, revenue, and active users.
In Q2 2023, Europe's iOS Film & Television app landscape showed varied performance metrics across leading platforms. Data sourced from Sensor Tower highlights the key trends for top apps in this category.
Netflix experienced a consistent revenue stream with the lowest weekly revenue around $1.1 million and the highest nearing $1.3 million. Downloads for the app peaked at over 310k towards the end of the quarter, while weekly active users fluctuated around the 19 million mark.
Disney+ showcased strong revenue figures, with amounts generally ranging between $3.2 million to over $4 million per week. The app's downloads saw a high of 250k in early April, and weekly active users reached a peak of around 9 million at the beginning of April, with slight decreases observed thereafter.
Amazon Prime Video also maintained a steady revenue, with the highest weekly revenue surpassing $780k. The platform's downloads hit a high of over 260k in mid-April. Weekly active users started at around 3.8 million, with a peak of over 4.1 million in mid-April.
HBO Max: Stream TV & Movies saw revenues ranging from approximately $460k to over $510k towards the end of June. The app's downloads witnessed a surge in late June, reaching nearly 68k. Active users showed a slight decline from 1.05 million to just under 1 million by the end of the quarter.
Paramount+ had its revenue grow from around $197k to $261k in the final week of June. Downloads for Paramount+ remained under 65k for the quarter, with weekly active users observing a slight increase from 246k to 205k.
For more in-depth insights and performance metrics across various regions and app categories, Sensor Tower remains a go-to resource.
