AI Insights · Timothy · April 2023
Q1 2023 Performance of Top Music & Podcasts Apps on iOS in Europe
Analyzing the Q1 2023 performance of leading music and podcasts apps on iOS in Europe, Sensor Tower's latest data reveals key trends in downloads, revenue, and active users.
The first quarter of 2023 has been eventful for music and podcasts apps on iOS in the European market. Sensor Tower provides detailed insights into how these apps have fared, and here's a concise overview of their performance.
Spotify - Music and Podcasts saw a slight decrease in downloads from around 543k in the last week of December to around 350k by the end of March. Revenue peaked at around 171k in late January, with a general upward trend despite some fluctuations. Weekly active users showed a steady increase from around 42 million to over 43 million in the same period.
Shazam: Music Discovery experienced a gradual decline in downloads, starting at around 250k and ending the quarter at around 185k. Revenue witnessed a slight uptick, particularly at the end of March, reaching 422 USD. The app's weekly active users saw a dip from around 24 million to just over 22 million.
For YouTube Music, downloads decreased from approximately 171k to 117k, while revenue exhibited a significant rise, peaking at around 880k in late February. The number of active users fluctuated slightly but maintained an upward trajectory, ending at around 13.5 million.
SoundCloud: Discover New Music showed a steady revenue stream, with a notable jump to around 306k in late February. Downloads remained fairly stable, with a slight decline from just over 100k to around 87k. Active users fluctuated throughout the quarter, with a peak at over 16 million in mid-March.
Lastly, Amazon Music: Songs & Podcasts demonstrated a steady revenue growth, reaching nearly 595k in the same week as SoundCloud's peak. Downloads saw a modest decrease from 118k to just over 81k. The app's active users showed minor fluctuations but remained stable with a slight increase to over 1.6 million by the end of March.
For more in-depth insights and data analysis on the performance of music and podcasts apps across various platforms and regions, Sensor Tower remains a valuable resource.