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Digital Advertising Insights · Pam Gutierrez · April 2022

Pathmatics Earns “Leader” and “High Performer” Badges in G2’s 2022 Spring Reports

Pathmatics is proud to be recognized again as a leader and high performer in G2’s 2022 Spring Reports.

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Last year, Pathmatics was recognized as a leader in the marketing analytics and competitive intelligence space by reviewers in G2, a tech marketplace where businesses can discover, review, and manage the technology they need to reach their potential.

Pathmatics is proud to be recognized again as a leader and high performer in G2’s 2022 Spring Reports. This year, Pathmatics appeared in 8 grid reports, earning badges for the Marketing Analytics and Competitive Intelligence categories for these specific segments:

Current Leader Badges

  • Marketing Analytics: Enterprise

  • Marketing Analytics: Overall

Current High Performer Badges

  • Competitive Intelligence: Enterprise

  • Competitive Intelligence: Small Business

  • Competitive Intelligence: Mid-Market

  • Competitive Intelligence: Overall

  • Marketing Analytics: Mid-Market

  • Marketing Analytics: Small Business

In 2021, Pathmatics joined Sensor Tower to create better outcomes in the digital economy for businesses and consumers. Since then, we have expanded into the Australian and New Zealand markets, launched over-the-top (OTT) advertising intelligence, introduced a new taxonomy for the Health & Wellness category, and much more.

Want to see how Pathmatics can help you make smarter marketing decisions? Request a demo today.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Pam Gutierrez

Written by: Pam Gutierrez, Content Marketing Associate

Date: April 2022