Top 5 News Apps Performance on Unified Platform in Nigeria Q3 2025

In the third quarter of 2025, the performance of the top 5 news applications on a unified platform in Nigeria revealed interesting trends in downloads, revenue, and active users, according to data from Sensor Tower.

X saw a dynamic quarter with weekly revenue peaking at approximately $35K in mid-September. Downloads reached around 75K in early September, while active users fluctuated, peaking at over 9.3M.

Bloomberg: Business News Daily experienced a steady increase in weekly revenue, reaching $478 in late September. Weekly downloads remained consistent, with a peak of 430 in early September. Active users showed minor fluctuations, ending the quarter at 1.4K.

The Economist - News, Podcasts showed an impressive surge in revenue, hitting $625 in the final week. Downloads and active users followed a stable trend, with active users peaking at 697 in early September.

Medium: Read & Write Stories maintained a consistent weekly revenue of around $700. Downloads hovered around 2K, while active users saw a notable peak at 87.9K in mid-September.

Finally, NYTimes: US and Global News exhibited a stable revenue pattern, reaching $199 in mid-September. Downloads remained steady, while active users peaked at 567 in late July.

These insights from Sensor Tower provide a comprehensive view of the app market dynamics in Nigeria, highlighting varying trends across different metrics for each app.