Top 5 Lifestyle Apps in Nigeria Q3 2025: Performance Overview

In the third quarter of 2025, the top lifestyle applications in Nigeria showed varied performance trends across downloads, revenue, and active users. Here's a closer look at how each app fared during this period.

Pinterest saw a steady rise in weekly downloads, starting at around 91K at the beginning of July and peaking at over 101K by early September. The app maintained a strong user base, with active users increasing from approximately 2.1M to 2.2M by the end of the quarter.

WeMuslim: Athan, Qibla&Quran experienced significant growth in downloads, from about 24.6K to over 50K mid-quarter, before slightly declining. Revenue saw a notable spike in September, reaching $257, while active users grew from 1M to over 1.1M.

My Airtel had a consistent increase in downloads, climbing from 29.5K to 42.6K by September. Weekly active users showed an upward trend, ending the quarter at nearly 1.2M.

Pray Alarm, Calendar & Bible observed fluctuating download numbers, peaking at around 32.8K in early September. Active users increased throughout the quarter, reaching 115K by the end of September.

Finally, LiveUp- Video Chat demonstrated a steady increase in both downloads and active users. Downloads rose from 16.9K to 32.6K, while active users climbed steadily from 101K to over 141K. Revenue, however, saw a slight decrease, ending at $498.

These insights reflect data provided by Sensor Tower, offering a comprehensive view of app performance in Nigeria's lifestyle category for Q3 2025. For more detailed insights and reports, visit Sensor Tower.