AI Insights · Timothy · October 2025
Top 5 Lifestyle Apps Performance in New Zealand, Q3 2025
Explore the performance of the top 5 lifestyle apps in New Zealand during Q3 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the third quarter of 2025, the top lifestyle applications in New Zealand experienced dynamic performances across various metrics. Here's an overview based on data from Sensor Tower.
Tinder Dating App: Date & Chat saw a fluctuating revenue trend, starting at around $92K and peaking at $101K in early July, before stabilizing near $90K by the end of September. Weekly downloads ranged from 1.5K to 2K, with a slight increase towards the end of the quarter. Active users remained relatively stable, averaging around 29K throughout the period.
For Bumble Dating App: Meet & Date, weekly revenue began at $36K, gradually declining to about $29K by the quarter's end. Downloads were consistent, hovering around 1.1K weekly. The app experienced a decline in active users, starting from 19K and settling at 17K.
Hinge Dating App: Match & Date maintained a steady revenue, fluctuating between $23K and $27K. Downloads showed a slight downward trend, starting at over 2.2K and ending just under 1.9K. However, active users increased, reaching over 33K by the end of the quarter.
Arlo Secure: Home Security experienced a gradual increase in revenue, climbing from $7.5K to over $10K by late September. Downloads were stable, averaging around 900 weekly. Active users showed significant growth, nearly doubling from 7.5K to over 12K.
Finally, TP-Link Tapo saw a steady revenue increase, ending at approximately $6.3K. Weekly downloads remained consistent, mostly around 1.7K. Active users rose significantly, starting at 33K and peaking at over 47K before settling at 44K.
These insights highlight the diverse performance trends of leading lifestyle apps in New Zealand, revealing both growth opportunities and challenges. For more detailed analytics, visit Sensor Tower.