AI Insights · Timothy · October 2025
Top 5 Apparel Apps in Norway: Q3 2025 Performance Overview
Discover the performance trends of the top 5 apparel apps in Norway for Q3 2025, highlighting downloads and active user metrics on a unified platform.
In the third quarter of 2025, the top apparel applications in Norway showed varied performance trends across downloads and active users on a unified platform. Here's an overview of how these apps fared during this period, based on data from Sensor Tower.
SHEIN - Shopping Online saw a decline in weekly downloads, starting at 10.6K in early July and dropping to around 4.8K by the end of September. Despite the drop in downloads, weekly active users fluctuated, beginning at 129K and ending slightly higher at approximately 94.8K.
Zalando – Online fashion experienced relatively stable weekly download numbers, ranging from 1.8K to 2.4K throughout the quarter. Active users remained consistent, with a slight increase from 120K to about 125K by the end of September.
ONLY STORES showed a downward trend in weekly downloads from 2.6K to around 2.2K. Active users remained stable, hovering around 11K throughout the quarter.
Kappahl had a more varied download pattern, with numbers peaking at 2.7K in early September. Active users saw a significant decline, from nearly 7.3K in early July to around 3.7K by the end of September.
ZARA maintained a steady download rate, starting at 1.6K and concluding with 1.7K. Active users were relatively stable, averaging around 13K to 14K throughout the quarter.
These insights highlight the diverse trends in app engagement and user acquisition for apparel apps in Norway. For more detailed insights, visit Sensor Tower's platform.
