Top 5 Apparel Apps in Finland: Q3 2025 Performance Review

In the third quarter of 2025, the top apparel applications in Finland showcased varied performance metrics on a unified platform, as reported by Sensor Tower. Here's a closer look at their weekly downloads and active user trends.

SHEIN - Shopping Online maintained a consistent presence with weekly downloads starting at approximately 5.8K and gradually decreasing to around 3K by the end of September. Active users saw a peak at 95.7K in mid-July but experienced a decline towards the end of the quarter, settling at 57.2K.

Lindex experienced fluctuations in weekly downloads, peaking at 4K in late September. Active users, however, showed a more stable pattern, beginning at 37.2K and ending at 28.9K, despite some mid-quarter variations.

Zalando – Online fashion had a steady download rate, starting at 2.4K and slightly declining to 2.5K. Active users began at a robust 166K but saw a gradual decline, ending the quarter at approximately 106.8K.

Lounge by Zalando showed a decrease in downloads from 1.6K to 797 by the end of September. Active users also decreased from 8K to 6.6K over the quarter.

Lastly, H&M exhibited a modest increase in downloads, reaching 1.7K in mid-September before settling at 1.1K. Active users fluctuated, starting at 50.6K, dipping in mid-quarter, and recovering to 41.6K by the end of September.

For more insights and detailed analytics, visit Sensor Tower.