AI Insights · Timothy · September 2025
Top 5 Apparel Apps in Belgium: Q3 2025 Performance
Explore the performance trends of the top 5 apparel apps on a unified platform in Belgium during Q3 2025, based on Sensor Tower data.
In the third quarter of 2025, the top five apparel applications in Belgium on a unified platform showed varied performance trends. Here's a detailed look at their weekly downloads and active user metrics, sourced from Sensor Tower.
SHEIN - Shopping Online saw its weekly downloads fluctuate, starting at approximately 24K at the beginning of July and reaching around 16.4K by the end of September. Active users for SHEIN began at 1.4M, dipping to about 1.1M mid-quarter, before rising back to 1.2M.
Zalando – Online fashion maintained a steady download rate, starting at around 6.8K, with a slight increase to 7.2K by the end of the quarter. Active users showed an initial dip from 975K to 794K in early August, before recovering to 970K by late September.
Lounge by Zalando experienced a steady increase in downloads, from 5.2K to 5.5K by the end of September. Active users increased significantly from 166K to nearly 190K throughout the quarter.
C&A Mode Online Shop showed a marked increase in downloads, starting at around 3.7K and peaking at 13K by the end of the quarter. Active users fluctuated slightly, beginning at 65K and ending at approximately 80K.
ZARA downloads began at 6.1K and concluded at 5.4K. Active users started at 105K, experiencing a dip to 73K mid-quarter, and then recovered to 104K by the end of September.
These insights provide a snapshot of the competitive landscape among apparel apps in Belgium. More detailed analytics and insights can be found on Sensor Tower's platform.
