AI Insights · Timothy · October 2025
Top 5 Utilities Apps on iOS in the UK: Q3 2025 Performance
Explore the Q3 2025 trends of the top utilities apps on iOS in the UK, including NordVPN, Cleanup, and ExpressVPN, with insights from Sensor Tower.
In the third quarter of 2025, the top utilities applications on iOS in the United Kingdom demonstrated varied performance trends. According to data from Sensor Tower, these apps include NordVPN: VPN Fast & Secure, Cleanup: Phone Storage Cleaner, ExpressVPN · Secure & Fast VPN, Seeing, and Free VPN by Free VPN .org™.
NordVPN: VPN Fast & Secure saw a significant peak in weekly revenue, reaching approximately $1.1M in late July. Downloads spiked to around 157K in the same period, with active users increasing sharply to about 1.5M.
Cleanup: Phone Storage Cleaner maintained a steady revenue stream, peaking at around $130K weekly in late August. Downloads also peaked mid-quarter with 34K, while active users slightly declined from 58K to around 50K by the end of September.
ExpressVPN · Secure & Fast VPN experienced a gradual increase in revenue, reaching about $98K in late July. Downloads were highest at 16.7K in the same period, and active users reached a peak of 293K in early September.
Seeing showed consistent weekly revenue, with a peak at approximately $47K in early September. Downloads remained stable, peaking at 5K in late September, while active users increased steadily to around 26K.
Free VPN by Free VPN .org™ saw a notable increase in revenue, reaching $46K by early September. Downloads spiked to 113K in late July, and active users grew significantly, ending the quarter at approximately 93K.
For further insights and detailed analysis, visit Sensor Tower.
