AI Insights · Timothy · October 2025
Top 5 iOS Apparel Apps in South Africa Q3 2025 Performance
Explore the performance of the top 5 apparel apps on iOS in South Africa during Q3 2025, featuring insights on downloads and active user trends from Sensor Tower.
In the third quarter of 2025, the performance of top apparel apps on iOS in South Africa showcased diverse trends in downloads and active user engagement. Here’s a closer look at how each app fared during this period, based on data from Sensor Tower.
SHEIN - Shopping Online maintained a consistent download rate throughout the quarter. Weekly downloads peaked at around 25.8K in late August, while active users showed a steady increase from approximately 1.45M to 1.54M.
adidas: Shop Shoes & Clothing experienced a gradual rise in downloads, reaching about 2.8K by late September. Meanwhile, active users saw fluctuations, ending the quarter at roughly 19.3K.
Nike: Shoes, Apparel, Stories had a slight decrease in weekly downloads, starting at 2.4K and ending at 2.3K. Active users began at 28.6K, with a decline to about 19.6K by the end of the quarter.
MyRunway SA Fashion Shopping showed variability in downloads, peaking at around 2.6K in late September.
ZARA experienced a slight drop in downloads over the quarter, stabilizing at approximately 1.7K. Active users fluctuated, reaching a high of 19.4K before settling at 16.8K.
For more detailed insights and trends, visit Sensor Tower to explore the app performance data further.
