Top 5 iOS Apparel Apps in Oceania: Q3 2025 Performance

In the third quarter of 2025, the top apparel applications on the iOS platform in Oceania showed varied performance in terms of downloads and active users. This analysis, based on data from Sensor Tower, provides insights into the trends for each of these leading apps.

SHEIN - Shopping Online saw a fluctuating yet overall steady trend in weekly downloads, peaking at around 32K in early September. Active user numbers showed a significant increase, starting from 1.2M in early July and reaching approximately 1.45M by the end of September.

UNIQLO AU experienced a downward trend in downloads throughout the quarter, starting at 12K and declining to about 4.9K by the end of September. Active users also showed a decrease from 123K to 87K during this period.

adidas: Shop Shoes & Clothing maintained a consistent level of weekly downloads, with a slight increase around mid-quarter, reaching up to 4.3K. Active users remained relatively stable, fluctuating between 22K and 29K over the quarter.

THE ICONIC – Fashion Shopping had a varied download pattern, peaking at 4.3K in late September. Active users showed a general stability with minor fluctuations, ending the quarter with approximately 112K users.

Finally, Halara exhibited a steady download rate, with minor fluctuations around 3K to 4K throughout the quarter. Active users showed a gradual increase, starting at 15K and ending at around 17K.

For more detailed insights and data, visit Sensor Tower's comprehensive reports.