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AI Insights · Timothy · October 2025

Apparel Apps on Android in Sweden: Q3 2025 Performance

Explore the performance trends of the top 5 apparel apps on Android in Sweden during Q3 2025, with insights from Sensor Tower.

Apparel Apps on Android in Sweden: Q3 2025 Performance

In Q3 2025, the top apparel applications on the Android platform in Sweden showed varied performance trends. According to data from Sensor Tower, these apps experienced fluctuations in weekly downloads and active users.

SHEIN-Shopping Online saw a consistent increase in downloads, peaking at approximately 4.9K in mid-August. The app's active user count showed some volatility, with a low of around 276K in August, but it rebounded to about 322K by the end of September.

The Zalando – online fashion store experienced a gradual growth in downloads, ending the quarter with around 1.9K. Active users fluctuated slightly, starting at around 115K and finishing with approximately 111K.

H&M showed a positive trend in downloads, reaching 1.6K by the end of September. Active users began the quarter at 66K and saw a modest increase to 61K.

UNIQLO - LifeWear had a downward trend in downloads, starting at 950 and declining to 527. Active users increased from about 6.6K to 5.8K, with a notable spike to 7K mid-quarter.

Kappahl downloads varied, with an increase to 966 in August before settling at 652. Active users rose significantly, from 6.8K to 14K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower's comprehensive analytics platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025