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AI Insights · Timothy · July 2025

Top 5 Utilities Apps in Australia Q2 2025: Performance Insights

Explore the performance trends of the top utilities apps in Australia for Q2 2025, based on Sensor Tower's data insights.

Top 5 Utilities Apps in Australia Q2 2025: Performance Insights

In the second quarter of 2025, the top utilities applications on a unified platform in Australia showcased varied performance trends, as detailed by Sensor Tower's data.

NordVPN: VPN Fast & Secure experienced a consistent increase in weekly revenue, peaking at approximately $100.6K by the end of June. Downloads saw a notable rise, reaching nearly 14.9K in the final week of the quarter, while active users fluctuated, ending the quarter at around 196.9K.

Cleanup: Phone Storage Cleaner demonstrated a stable revenue trend, closing the quarter at about $40.7K weekly. Despite an initial fluctuation, downloads declined to 5.1K by the end of June, with active users following a similar downward trend, finishing at approximately 3.3K.

Norton 360 Security & VPN saw a steady increase in revenue, reaching $45.1K in late June. Downloads peaked mid-quarter at 14K, while active users declined to 44K towards the quarter's end.

Cleaner Guru: Clean Up Storage maintained a consistent revenue pattern, ending with $22.6K. Downloads gradually decreased, concluding at 2.3K, whereas active users slightly fluctuated, ending at approximately 5.8K.

ExpressVPN · Secure & Fast VPN exhibited a variable revenue trend, peaking at $30.6K in late June. Downloads remained relatively stable, with slight increases, ending at nearly 5K. Active users saw a recovery towards the end, finishing at around 57.9K.

These insights offer a glimpse into the dynamic nature of the utilities app market in Australia, with more detailed analyses available through Sensor Tower's comprehensive data sets.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025