AI Insights · Timothy · July 2025
Top 5 Shopping Apps Performance in Middle East Q2 2025
Explore the performance trends of the top 5 shopping apps in the Middle East during Q2 2025, with insights on downloads and active users.
In the second quarter of 2025, the top shopping apps on a unified platform in the Middle East displayed varied performance trends, according to data from Sensor Tower.
Temu: Shop Like a Billionaire saw a notable increase in weekly downloads starting at approximately 364K in early April and peaking at around 547K in early June. The app maintained a strong user base, with weekly active users growing from 11.6M to over 13.1M by the end of the quarter.
SHEIN - Shopping Online experienced a steady rise in downloads, beginning at roughly 197K and reaching a high of 316K mid-May. Active users remained consistently high, starting at 15.7M and slightly increasing to 16.6M by the end of June.
Alibaba.com had fluctuating download numbers, with a notable peak of 121K in mid-June. The app's active users also showed a slight increase from 1.4M to about 1.5M during the quarter.
noon Shopping, Food, Grocery saw a gradual increase in downloads, reaching a peak of 155K at the end of June. Active users showed a slight decline initially but rebounded to close to 10M by the quarter's end.
Amazon Shopping maintained a steady download rate, peaking at 125K in late May. Active users increased significantly mid-quarter, peaking at 10.9M in the same period.
For more insights and detailed analytics, visit Sensor Tower's platform.
