Top 5 Parenting Apps Performance in Kenya, Q2 2025

In the second quarter of 2025, the top parenting applications in Kenya showed varying trends in downloads, revenue, and active users. Below, we explore the performance of these apps based on data from Sensor Tower.

SemLog from SemLog Soft LLC experienced a steady decline in weekly revenue, starting at approximately $532 and dropping to $199 by the end of June. Weekly downloads peaked at 5.9K at the end of March but saw a significant decrease to just under 400 in the final week of June. Active users initially increased, reaching a high of 6.6K in April, before declining to 1.7K by the end of the quarter.

Locate Mobile by Number witnessed a substantial rise in weekly downloads, starting from 204 and peaking at 4.3K in mid-June. Active users followed a similar upward trajectory, growing from 1.2K to 5.4K during the same period.

Pregnancy and Due Date Tracker by Wachanga showed a gradual increase in weekly downloads, culminating at 3.4K by the end of June. Weekly revenue fluctuated slightly, with a notable increase to $70 in late June. Active users consistently grew, reaching nearly 28.5K at the quarter's end.

Baby Domi-Kids Music& Rhymes saw an initial increase in downloads, peaking at just over 2K in early May, before declining to 95 by the end of June.

Pregnancy Tracker, Maternity from duff hl studio had fluctuating download numbers, with a notable peak at 1.6K at the end of June. Active users also rose, starting at 1.3K and ending at 2.3K.

These insights reveal diverse trends across the top parenting apps in Kenya, reflecting changes in user engagement and app popularity over the quarter. For more detailed insights, visit Sensor Tower.