AI Insights · Timothy · July 2025
Top 5 Parenting Apps in Brazil: Q2 2025 Performance
Explore the performance of the top parenting apps on a unified platform in Brazil during Q2 2025, featuring trends in downloads, revenue, and active users.
In the second quarter of 2025, the top parenting applications in Brazil demonstrated varied performance across downloads, revenue, and active users on a unified platform. Here's a closer look at the trends for each app, based on data from Sensor Tower.
Pregnancy + | Tracker App from Philips Electronics UK Limited saw a significant increase in weekly revenue, peaking at approximately $3.6K in early May. Downloads were highest at the start of April, with around 180K, and fluctuated before stabilizing in June. Active users showed a decline from over 2M to around 1.7M.
Pregnancy Tracker: amma experienced a downward trend in revenue, starting at $1.4K and decreasing to $560 by the end of June. Downloads initially rose, reaching 110K in early June, before dropping sharply. Active users, however, increased consistently, surpassing 230K by the end of the quarter.
Kids360: Parental Control App maintained steady revenue, with a slight dip towards the end of the quarter, closing at $5.3K. Downloads varied, with a notable high of 137K in mid-April, followed by a decline. Active users remained fairly stable, ending at around 79K.
Findmykids: Kids GPS Tracker recorded strong revenue, peaking at $25.8K in early May. Downloads fluctuated, with a significant increase to 66K in mid-June. Active users remained robust around 500K throughout the quarter.
AirDroid Parental Control showed a gradual rise in revenue, reaching $12K in mid-May. Downloads were highest at the start of April with 56K, decreasing slightly towards the end of the quarter. Active users saw a peak of 253K in late May before a slight decline.
For more detailed insights and data, visit Sensor Tower's platform.