Top 5 News Apps in Brazil: Q2 2025 Performance on Unified Platform

In the second quarter of 2025, the performance of the top five news applications in Brazil on a unified platform showed varied trends in downloads, revenue, and active user engagement. Here’s a closer look at how each app performed.

X from X Corp. saw fluctuations in weekly revenue, peaking at about $38K in mid-April and ending the quarter around $22K. Weekly downloads started strong with over 160K at the beginning of April, then stabilized between 85K and 100K. Active users hovered around 15M initially, slightly dropping to approximately 14M by the end of June.

Reddit experienced a steady revenue stream, with values mostly around $300 each week. Downloads were notably high in early May, reaching over 106K, before settling between 20K and 50K towards the end of the quarter. Active users consistently remained over 2.3M throughout the period.

Substack had modest revenue numbers, staying in the range of $24 to $62. Downloads showed a significant spike in mid-May at over 14K, though they generally remained below 9K. Active users gradually increased, peaking at about 90K in mid-June.

Bolsa Família 2025 - Auxílio recorded a varied download pattern, with a high of over 62K in early May. Active users also saw fluctuations, peaking at 118K in mid-April and maintaining a level of around 52K towards the end of the quarter.

G1 Portal de Notícias da Globo maintained a steady flow of downloads, with a notable peak of over 15K in late May. Active user numbers were robust, hitting over 2.4M in mid-June before slightly declining to 2.2M by the quarter’s end.

The data, sourced from Sensor Tower, provides insightful trends on user engagement and app performance. For more detailed insights, visit Sensor Tower’s platform.