AI Insights · Timothy · July 2025
Top 5 News Apps Performance in New Zealand Q2 2025
Explore the performance trends of the top 5 news apps on a unified platform in New Zealand during Q2 2025, highlighting downloads, revenue, and active users.
In the second quarter of 2025, the performance of top news applications on a unified platform in New Zealand showed varied trends in downloads, revenue, and active users. This analysis is based on data from Sensor Tower, providing insights into the market dynamics.
NZ Herald News from NZME Holdings Ltd experienced fluctuations in its weekly revenue, peaking at approximately $30K by the end of April. Weekly downloads saw a significant spike in the week of June 23, reaching 1.1K, while weekly active users increased from around 25K to a high of 26.9K during the quarter.
The Guardian - Live World News showed a notable increase in revenue in early June, reaching approximately $7.9K. Downloads peaked mid-May at 662, whereas active users grew steadily, culminating at 7.5K by the end of June.
X demonstrated consistent weekly downloads, with numbers ranging around 2K to 2.5K. Revenue trends showed a decline towards the end of the quarter, dropping to $4.2K, while active users decreased from 155K to 132K.
NYTimes: US and Global News saw its revenue vary throughout the quarter, peaking at $2.6K in mid-June. Downloads remained stable, averaging around 250 to 300 weekly, with active users rising to 8.7K by the quarter's end.
The Economist - News, Podcasts experienced a revenue surge at the end of April, reaching $2.7K. However, downloads were relatively low, with a peak of 165 in early April. Active users showed a slight decline, ending the quarter at 969.
These insights from Sensor Tower provide a comprehensive overview of the news app market in New Zealand for Q2 2025. For further detailed analysis, visit Sensor Tower's platform.
