AI Insights · Timothy · July 2025
Top 5 News Apps in Nigeria: Q2 2025 Performance Overview
Explore the performance of the top 5 news apps in Nigeria during Q2 2025, featuring insights into downloads, revenue, and active user trends from Sensor Tower.
In the second quarter of 2025, the top-performing news applications on a unified platform in Nigeria showcased varied trends in downloads, revenue, and active users. Here’s a detailed look based on Sensor Tower data.
X experienced a gradual increase in weekly revenue, culminating at approximately $26.5K by the end of June. Downloads remained strong, peaking at around 66.4K in late April, while active users hovered around the 9M mark throughout the quarter.
Bloomberg: Business News Daily saw weekly revenue fluctuate, topping at $560 in late June. Downloads remained stable with minor fluctuations, reaching a high of 398 in the same period. Active users showed a slight decline, ending the quarter at about 1K.
The Economist - News, Podcasts had varying revenue, with a notable peak of $494 in mid-June. Downloads were modest, with a maximum of 94 in early April, while active users remained relatively steady, closing the quarter at around 507.
Medium: Read & Write Stories maintained consistent revenue, peaking at $930 by the end of June. Downloads demonstrated a notable increase mid-quarter, reaching 3.9K in early June. Active users grew steadily, ending at approximately 77.7K.
NYTimes: US and Global News experienced a decline in revenue, with a peak of $314 in early May. Downloads varied slightly, reaching a high of 213 in mid-June, while active users saw a gradual decrease, finishing at around 448.
For more detailed insights and data, visit Sensor Tower's platform.