AI Insights · Timothy · June 2025
Top 5 Lifestyle Apps Performance in Bulgaria Q2 2025
Explore the performance trends of leading lifestyle apps in Bulgaria during Q2 2025, with insights on downloads and active users from Sensor Tower.
In the second quarter of 2025, the performance of the top lifestyle apps in Bulgaria showed varied trends. According to data from Sensor Tower, these apps experienced shifts in weekly downloads and active user engagement on a unified platform.
Pinterest saw a consistent increase in weekly downloads, beginning at around 8.1K and rising to approximately 9.4K by the end of June. Active users fluctuated, starting at 339K and dipping to 276K mid-quarter, before recovering to 328K.
Glovo: Food & Grocery Delivery experienced a decline in weekly downloads, from 4.6K to about 3K. Active users initially increased from 140K to 153K but then fell to 124K by the quarter's close.
SuperQi demonstrated growth in both downloads and active users. Downloads rose from 1.5K to over 2.1K, while active users steadily increased from 6.2K to nearly 11K.
Coca-Cola: Play & Win Prizes showed a decline in downloads, starting at 1.4K and dropping to 722 by the end of June. Active users also decreased from 4.9K to 3.8K throughout the quarter.
Prank Video Call - Fake Chat had fluctuating download numbers, peaking at 2K and ending at 1.1K. Active users saw a slight increase, reaching a peak of 9.5K before settling at 8.7K.
For more detailed insights and data, visit Sensor Tower's platform.
