AI Insights · Timothy · July 2025
Top 5 Lifestyle Apps in Austria: Q2 2025 Performance Overview
Explore the performance trends of the top 5 lifestyle apps in Austria during Q2 2025, highlighting downloads and active user metrics.
In the second quarter of 2025, the top lifestyle applications in Austria on a unified platform showed varied performance in terms of downloads and active users. Here’s a closer look at the trends for each app, based on data from Sensor Tower.
Pinterest maintained a steady download rate throughout the quarter, fluctuating between 5.8K and 6.8K weekly downloads. The app's active user base saw a slight decrease from approximately 734K to 653K by the end of June.
Takko Friends experienced a peak in downloads at 8.7K in early June, although this number tapered off to around 3K by the end of the quarter. Active users showed a declining trend from 87K to 52K.
ImmoScout24 - Austria had a consistent download pattern, staying around 2.3K to 3.1K weekly downloads. Active users saw minor fluctuations, with numbers hovering around 86K to 90K, ending the quarter at 86K.
SmartLife - Smart Living saw a notable increase in downloads, reaching over 5K in the last week of June. Active users also increased significantly, starting at 62K and climbing to 87K.
Amazon Alexa experienced a gradual decline in downloads, from over 3K at the start to 1.8K by the end of the quarter. Weekly active users remained relatively stable, with minor dips, ending the quarter at 137K.
These trends highlight the dynamic nature of app performance in the lifestyle category in Austria. For more detailed insights, visit Sensor Tower.
