AI Insights · Timothy · July 2025
Top 5 Insurance Apps in Portugal: Q2 2025 Performance
Explore the performance trends of the top 5 insurance apps in Portugal for Q2 2025, highlighting downloads and active user metrics.
In the second quarter of 2025, the top insurance applications in Portugal showcased varied performance metrics on a unified platform, as analyzed by Sensor Tower. Here’s a detailed look at the trends for the leading apps.
MyFidelidade Gestão de Seguros from Fidelidade - Companhia de Seguros, SA saw weekly downloads fluctuate, beginning at around 6.4K and closing the quarter with an increase to approximately 6.3K. Active users initially decreased from 46.2K to 29.3K, but a recovery was noted as numbers rose steadily to 46.4K by the end of June.
Generali Tranquilidade experienced a peak in weekly downloads, reaching 11.1K mid-May, before settling at around 4K by the end of the quarter. Active users peaked at 14.9K in early April and fluctuated, ending the quarter at approximately 11.2K.
For Médis, downloads remained stable, hovering around 2K weekly. Active users showed a slight increase from 17.8K to 19.6K over the quarter, indicating consistent engagement.
myAllianz had a notable spike in downloads, peaking at 2.5K in late May. Active users saw a gradual increase, starting at 24K and ending the quarter at approximately 26K, reflecting steady user interest.
Finally, Zurich4you maintained a consistent download rate, with numbers ranging from 930 to 1.4K. Unfortunately, active user data was not available for this app.
These insights into the performance of Portugal's top insurance apps in Q2 2025 are based on data from Sensor Tower, where more detailed analysis can be found.
