AI Insights · Timothy · July 2025
Top 5 Insurance Apps Performance in Ireland: Q2 2025
Discover the performance trends of the top 5 insurance apps in Ireland during Q2 2025, with insights on downloads and active users from Sensor Tower.
In the second quarter of 2025, the performance of the top insurance applications in Ireland showed varied trends across downloads and active users, as analyzed from Sensor Tower data.
Vhi maintained a stable presence with weekly downloads fluctuating around the 2K mark, peaking at 2.4K in mid-April. The app's active users showed a gentle increase, starting at approximately 63K and reaching nearly 65K by the end of June.
The Irish Life Health Members app experienced a steady download rate, with numbers hovering around 1K weekly. Active users increased from 8.7K to 9.6K, showing a consistent upward trend throughout the quarter.
Laya App showed stability in its weekly downloads, averaging around 800, with a minor peak at 959 in late June. Active users remained steady, with a slight increase from approximately 30K to 31K.
DeCare experienced a significant spike in downloads mid-May, reaching 596, but generally maintained a lower download rate around 200 weekly.
myAXA NEO CH saw a gradual increase in downloads, ending the quarter at 338. Active users also grew steadily from 1K to nearly 1.8K, indicating a positive engagement trend.
These insights reflect the dynamic nature of the insurance app market in Ireland, with more comprehensive data available through Sensor Tower for those interested in deeper analysis.
