AI Insights · Timothy · July 2025
Top 5 Insurance Apps in Estonia: Q2 2025 Performance
Explore the performance trends of the top insurance apps in Estonia during Q2 2025, based on Sensor Tower data.
In the second quarter of 2025, the top insurance applications in Estonia demonstrated varied performance in terms of downloads and user engagement. The data, sourced from Sensor Tower, provides insights into the market dynamics for these apps on a unified platform.
If Mobile Baltics, published by If P&C Insurance AS, experienced fluctuating weekly downloads, peaking at 332 at the beginning of April and hitting a low of 185 in mid-May before rising again to 320 by the end of June.
Balcia saw a gradual increase in weekly downloads, starting at 131 and reaching 202 by the end of the quarter. The app maintained a consistent presence in the market, showing steady growth in user acquisition.
ERGO Estonia displayed a modest upward trend in downloads, with numbers ranging from 61 in early April to 125 by the end of June. This indicates a consistent interest in the app among users throughout the quarter.
Minu BTA experienced significant fluctuations in downloads, with a notable spike to 406 in late May, although it decreased to 49 by the end of June. This pattern suggests occasional surges in user interest.
Finally, IIZI maintained a relatively stable download rate, hovering around 30 to 40 downloads per week throughout the quarter.
These insights highlight the diverse strategies and market conditions faced by insurance apps in Estonia. For more detailed analytics and insights, visit Sensor Tower.
