AI Insights · Timothy · July 2025
Top 5 Apparel Apps Performance in Lithuania: Q2 2025
Explore the performance trends of the top apparel apps in Lithuania during Q2 2025, with data insights from Sensor Tower.
In the second quarter of 2025, the top apparel applications in Lithuania showcased varied performance metrics across weekly downloads and active users. Here's a closer look at how these apps fared.
SHEIN - Shopping Online exhibited a dynamic pattern in weekly downloads, starting at approximately 9.8K and experiencing fluctuations throughout the quarter, finally settling around 6.9K by the end of June. Active users initially increased from 242K to a peak of 303K in early May, then gradually declined to approximately 192K.
efootwear.eu online shoe store saw an upward trend in downloads, starting at 1.4K and peaking at 2.9K in mid-May. Active users consistently increased from 24.7K to 35.9K by the end of June.
ABOUT YOU Outlet experienced a decline in downloads, beginning at 2.8K and dropping to 1.1K. Active users followed a similar downward trajectory, decreasing from 15.7K to 9.1K.
Zalando – Online fashion maintained a relatively stable download rate, starting at 2.1K and closing the quarter at 1.2K. Active users showed a slight decline, from 127K to 114K, with some fluctuations in between.
ABOUT YOU Online Fashion Shop had a steady decrease in downloads, beginning at 1K and declining to 599 by the end of June. Active users decreased from 115K to 79K, showing a gradual downward trend.
These insights are based on Sensor Tower’s data, providing a comprehensive view of the app performances. For more detailed analytics, visit Sensor Tower.
