AI Insights · Timothy · July 2025
Top 5 Apparel Apps Performance in Ghana Q2 2025
Explore the performance trends of leading apparel apps in Ghana during Q2 2025, featuring insights from Sensor Tower.
In the second quarter of 2025, the top apparel applications in Ghana on the unified platform showcased varied performance trends, according to Sensor Tower data.
SHEIN - Shopping Online maintained a strong presence with weekly downloads starting at approximately 4.1K and peaking at 13.6K by the end of June. Active users followed a similar upward trend, rising from 68.8K to 96.6K.
Fashion Nova: Trendy Shopping experienced a steady increase in weekly downloads, beginning at 514 and reaching 665. The app's active users rose slightly from 4.8K to 5.4K by the quarter's end.
ZARA showed modest growth in downloads, starting at 274 and hitting a peak of 526 in late June. Active users increased from 1.9K to 2.2K during the same period.
Lavish Barbs saw a decline in downloads, beginning at 775 and falling to 227 by the end of June.
FARFETCH - Shop Luxury Fashion experienced a gradual rise in downloads from 176 to 423. Active users also increased, starting at 620 and reaching 842 by late June.
For more detailed insights and data on these trends, visit Sensor Tower.
