AI Insights · Timothy · July 2025
Top 5 Apparel Apps in Switzerland: Q2 2025 Performance
Explore the performance trends of the top 5 apparel apps in Switzerland during Q2 2025, showcasing downloads and active user metrics.
In the second quarter of 2025, the top apparel applications in Switzerland demonstrated diverse performance trends on the unified platform, combining data from both iOS and Android. Here's an overview of these applications based on insights from Sensor Tower.
SHEIN - Shopping Online showed a notable increase in weekly downloads, peaking at approximately 14.7K by late June. Weekly active users also saw a consistent rise, starting from 299K and reaching 456K by the end of the quarter.
Zalando – Online fashion maintained a steady download rate, with numbers fluctuating between 3.9K and 4.7K throughout the quarter. Active users experienced fluctuations, starting at 612K, dipping mid-quarter, and ending at 588K.
C&A Mode Online Shop saw a significant spike in downloads in early June, reaching 5K, but concluded the quarter at 2.1K. Active users declined from 66K at the start to 30K by the quarter's end.
ABOUT YOU Online Fashion Shop experienced a gradual decline in downloads, starting at 2.3K and ending at 1.4K. Active users showed resilience, beginning at 78K, peaking mid-quarter, and ending at 71K.
BESTSECRET maintained a stable download rate throughout the quarter, with numbers hovering around 2K. Active users saw a slight increase, starting at 72K and peaking at 83K, before settling at 75K.
These trends highlight the dynamic performance of top apparel apps in Switzerland, reflecting varying user engagement and download patterns. For more detailed insights, visit Sensor Tower.