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AI Insights · Timothy · July 2025

Top 5 Shopping Apps on iOS in South Africa: Q2 2025 Performance

Explore the performance of the top 5 shopping apps on iOS in South Africa during Q2 2025, with insights from Sensor Tower.

Top 5 Shopping Apps on iOS in South Africa: Q2 2025 Performance

In the second quarter of 2025, the shopping app landscape on iOS in South Africa showcased dynamic trends in downloads and active user engagement. Let's take a closer look at the top performers, as reported by Sensor Tower.

Temu: Shop Like a Billionaire saw fluctuating weekly downloads, peaking at 37K in early June. Active users increased from 801K to over 1M by the end of the quarter, indicating strong engagement.

SHEIN - Shopping Online experienced consistent weekly downloads, reaching over 20K in late June. Weekly active users rose steadily, ending the quarter with approximately 1.3M users.

For Pick n Pay asap + SmartShopper, downloads varied, with a notable increase to 17.8K in April. Active users climbed throughout the quarter, finishing at 46K.

bash™ showed a gradual increase in downloads, ending at 11K in late June. Active users reached a peak of 435K in late June, reflecting a growing user base.

Finally, Takealot - Mobile Shopping App maintained a steady download rate, with a high of 10K in late May. Active users remained stable, hovering around 1M throughout the quarter.

These insights are based on data from Sensor Tower, providing a detailed look at the shopping app market in South Africa. For more in-depth analytics, visit Sensor Tower's platform.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025