AI Insights · Timothy · June 2025
Top 5 Lifestyle Apps on iOS in Russia: Q2 2025 Insights
Explore the performance of the top 5 lifestyle apps on iOS in Russia during Q2 2025, focusing on downloads and active user trends.
In the second quarter of 2025, Pinterest on iOS in Russia showed a steady download trend. Weekly downloads peaked at around 59.5K in early April, with a gradual decrease to approximately 46.2K by the end of June. Active users remained stable, averaging around 9.5M throughout the quarter.
Госуслуги.Дом experienced varied download patterns, starting with 42K in early April and peaking at 50K in the second week. Active users fluctuated, reaching a high of about 512K mid-quarter before dropping to around 301K by the end of June.
Whoosh.bike saw a notable increase in weekly downloads, from 37.5K at the start to 41.8K in mid-June. Active users showed a rise, peaking at 810K in late May, and maintaining over 700K towards the end.
Дом с Алисой maintained a consistent download rate, with numbers hovering around 38K to 41K weekly. Active users remained stable, with slight fluctuations, averaging over 1M.
Он такой один: Т-Банк showed a significant increase in downloads from mid-April to June, starting from 242 and reaching up to 48.4K weekly.
These insights are based on Sensor Tower data, with more detailed analytics available on their platform. This overview highlights the dynamic nature of app usage trends in Russia's lifestyle sector.
