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AI Insights · Timothy · July 2025

Top 5 Lifestyle Apps on iOS in Oceania: Q2 2025

Explore the performance of the top 5 lifestyle apps on iOS in Oceania during Q2 2025, including trends in downloads, revenue, and active users.

Top 5 Lifestyle Apps on iOS in Oceania: Q2 2025

In the second quarter of 2025, the lifestyle app market in Oceania on the iOS platform showcased interesting trends. Here, we delve into the performance of the top five lifestyle apps, according to data from Sensor Tower.

Pinterest saw consistent weekly downloads, peaking at around 15.2K by the end of June. Its weekly active users fluctuated slightly, with a noticeable increase from 4.9M to over 5M throughout the quarter.

realestate.com.au - Property experienced a varied revenue stream, with weekly earnings reaching approximately $3.9K by mid-May. Downloads remained steady throughout the quarter, with a slight dip in early June. Active users varied, maintaining a range of 1.1M to 1.2M.

The Hinge Dating App: Match & Meet demonstrated strong revenue generation, peaking at nearly $380K in mid-May. Downloads showed stability, with a slight increase towards the end of the quarter. Active users hovered around 230K, showing resilience across the months.

Fresha for customers maintained a steady download rate, increasing to over 10.8K by June's end. Active users grew significantly, reaching nearly 79K from a starting point of 58.5K at the beginning of the quarter.

Finally, Google Home saw a gradual increase in downloads, culminating in about 10K by the end of June. Active users showed a consistent pattern, starting at 815K and experiencing a slight dip before returning to similar levels by the quarter's conclusion.

For more detailed insights and app performance data, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025