AI Insights · Timothy · July 2025
Top 5 iOS Lifestyle Apps in Nigeria: Q2 2025 Performance
Explore the performance trends of the top 5 lifestyle apps on iOS in Nigeria during Q2 2025, with insights on downloads, revenue, and active users.
In the second quarter of 2025, the top lifestyle applications on the iOS platform in Nigeria demonstrated varied performance trends, with data provided by Sensor Tower.
Pinterest saw a fluctuating trend in weekly downloads, starting at around 34K and peaking at 43K in early April before settling at approximately 17K by the end of June. The app maintained a strong base of weekly active users, growing from 981K to over 1M by the quarter's end.
Glovo: Food Delivery, Takeaway experienced a downward trend in downloads, beginning at 8.5K and decreasing to around 6.3K. Its active user count remained stable around 100K, with minor fluctuations throughout the quarter.
NGL: ask me anything showed a modest revenue stream, peaking at $92 in mid-May. Downloads varied, starting at 5.9K, with a slight increase to 5.3K by the end of June. Active users remained steady, averaging around 45K throughout the quarter.
Tinder Dating App: Date & Chat had a consistent revenue stream, with a peak of $1.7K in late March. Downloads fluctuated, beginning at 5.9K and ending at 5.6K. Active users showed a slight decline from 63K to 59K by the quarter's close.
Bumble Dating App: Meet & Date maintained a steady download rate, starting at 5.2K and concluding at 3.8K. Revenue peaked at $1.3K at the start of the quarter, while weekly active users increased from 31K to over 41K.
For more detailed insights into app performance metrics, visit Sensor Tower.
