Top 5 Lifestyle Apps on iOS in Latin America: Q2 2025 Insights

In the second quarter of 2025, the top lifestyle applications on the iOS platform in Latin America displayed diverse trends in downloads, revenue, and active user metrics, as reported by Sensor Tower.

Pinterest maintained a consistent level of weekly downloads, fluctuating between 150K and 170K throughout the quarter. Active users remained fairly stable, with numbers hovering around 23M, indicating steady engagement.

The Tinder Dating App: Date & Chat exhibited a solid performance in revenue, peaking at approximately $733K towards the end of May. Weekly downloads showed a slight increase, with numbers reaching over 84K in mid-April. Active users saw a gradual decline from 2.3M to 2.3M by the end of June.

NGL: ask me anything experienced modest revenue growth, reaching about $39K at the end of June. Downloads were steady, with peaks of around 84K in late June. Active users also showed resilience, maintaining nearly 900K throughout the quarter.

The Amazon Alexa app saw a varied download trend, with numbers climbing to over 70K in early June. Active users increased steadily, reaching approximately 2.7M by mid-June.

Lastly, Couple Joy - Relationship App had notable download spikes, particularly in early May, with a peak of over 165K downloads. Revenue experienced slight fluctuations, closing the quarter at around $13K. Active users showed significant growth, peaking at over 198K in mid-May.

For more detailed insights and data, visit Sensor Tower's comprehensive reports.