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AI Insights · Timothy · July 2025

Top 5 Lifestyle Apps on iOS in Estonia: Q2 2025

Explore the performance of the top 5 lifestyle apps on iOS in Estonia during Q2 2025, with insights on downloads and revenue trends.

Top 5 Lifestyle Apps on iOS in Estonia: Q2 2025

In the second quarter of 2025, lifestyle apps on the iOS platform in Estonia showcased varied performance trends, as revealed by Sensor Tower data. Here's a closer look at the top five apps in this category.

Ela - Find events from Ela Holdings OÜ saw a significant rise in weekly downloads. Beginning with just 61 downloads in late March, the app peaked at 818 downloads in the week of May 19. Despite the lack of revenue, the download trend indicates growing interest during the quarter.

Pinterest maintained a steady download rate throughout the quarter, starting at 357 and reaching a high of 390 downloads by the end of April. While revenue data was not available, the consistent download numbers suggest a stable user base.

MyStockmann experienced fluctuating downloads, beginning at 436 in late March and settling at 169 by the end of June. The app did not generate revenue during this period, reflecting its focus on expanding user reach rather than monetization.

Tinder Dating App: Date & Chat demonstrated robust performance in revenue, starting the quarter at approximately $10.3K and peaking at about $12K in late June. Weekly downloads were relatively stable, with minor fluctuations around the 200 mark, indicating sustained user engagement.

Finally, Xiaomi Home from Beijing Xiaomi Co., Ltd showed consistent download numbers, hovering around 200 each week. The app's revenue also displayed a steady pattern, ranging from $114 to $244, with a notable peak in late May.

For more detailed insights into these app performances and trends, visit Sensor Tower's platform.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025